Keith Best discusses his experiment with sub-directory sites for appliance repair and pest control in Florida, noting that sub-directories rarely rank well without high web 2.0 properties. He created 20 sub-directory sites using the local content engine and local theme builder. After five days, some sites are already ranking on pages three and four, with impressions indicating search activity. Keith plans to optimize these sites further by adding content, modifying meta titles and descriptions, and linking well-performing sites to boost rankings. He will document his progress in future videos and encourages viewers to subscribe and leave comments.
Action Items
- [ ] @Keith Best – Update on‑page SEO and add specific pages/content (e.g. refrigerator, oven, dishwasher, microwave repair pages) for the newly created subdirectory sites to target keywords and improve rankings; implement meta title and meta description changes where a page shows search interest
- [ ] @Keith Best – Create and publish follow‑up videos documenting any changes made to the subdirectory sites (on‑page SEO changes, new pages, results) and notify viewers of outcomes
- [ ] @Keith Best – Experiment with internal linking between subdirectory pages that are already ranking to boost lower‑ranking pages (e.g. link Fort Myers to Gainesville) and monitor effects
- [ ] @Keith Best – Test external linkbuilding and citation strategies (dynamic backlink builder, PBNs, cloud links, citations and social properties) on selected subdirectory sites and review ranking impact
Outline
Testing Sub-Directories for SEO
- Keith Best begins by discussing the common question about building sites on sub-directories and his personal experience with them.
- He mentions that sub-directories rarely rank well unless they are high web 2.0 properties like Tumblr.
- Keith decided to test this theory by creating 20 sub-directory sites for appliance repair and pest control in Florida.
- The sites are built using the local three local theme builder and the local content engine, with links and content added.
Initial Results and Setup
- Keith shows the Google Analytics for the main appliance repair directory, which has been receiving some hits without any active SEO efforts.
- He explains that the site is based in Los Angeles and mentions the old brand jacket site.
- Keith has used the local content engine to build out the new sub-directory sites and notes that some have already received impressions.
- He highlights specific sites like “Refrigerator Repair Parkland” and “Appliance Repair Directory” and their current rankings.
Detailed SEO Analysis
- Keith continues to analyze the rankings of various sub-directory sites, noting that some are on page three or four.
- He mentions specific cities like Boynton Beach, Coral Springs, and Miramar, and their current rankings.
- Keith discusses the potential for improving rankings by adding more content and optimizing meta titles and descriptions.
- He suggests linking well-performing sites to others to boost their rankings.
Future SEO Strategies
- Keith talks about the importance of adding content to the pages, such as creating specific pages for different types of repairs.
- He mentions using dynamic backlink builders, magic page plugins, and other SEO tools to improve rankings.
- Keith acknowledges that sub-domain sites need ongoing work to rank well, similar to any other site.
- He plans to create more videos to document his progress and share his findings with the audience.
Conclusion and Call to Action
- Keith concludes by expressing his hope that the experiment with sub-domain sites will yield positive results.
- He plans to make further changes and add more content to the sites, documenting the process in future videos.
- Keith encourages viewers to subscribe to his channel for more SEO tips and to leave comments if they found the video useful.
- He thanks the audience and signs off, promising more videos in the future.
Enjoy!

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